Print Media vs Electronic Media

The ancient cave paintings, hieroglyphs, symbols, maps, and drawings ar all the examples of how human being communicated from while to time. The major forms of media used all around the institution today are print media, electronic media. In this article an attempt has been made to compare print media and electronic media. Print media contain materials that are purchasable to us in printed form and which we coffin nail carry with ourselves or we can simply say they are portable. The major types of print media are books, magazines, newspapers, newsletters, posters, brochures, press releases etc.Books are the grizzlyest medium among all the print media and they re still one of the most widely used among all. These were the books that contributed to the development of libraries in medieval times across Asia and Europe. Magazines and newspapers are relatively new form of print media which gained popularity and became common in the 20th century all over the world, thus becoming lea ding medium of bargain communication. The advent of newspapers and magazines greatly helped in the communication at the local, national as well as global levels during the last two centuries.It can also be said that these acted as agents of globalization to a large extent. They also helped in anti-colonial movements across the world. Electronic media imply to that form of media which can only be accessed by an electronic device. The largely used electronic media are radio, television and internet. Radio is no doubt the oldest of electronic media. It came to the public in late 19th and beforehand(predicate) 20th century and within few years it became one of the daily items of use for millions of people worldwide.It became one of prime sources of entertainment, knowledge as well as information. Radio was also used as an effective medium to transmit messages during the world wars. The mid-20th century saw the rise of television as an electronic media and it truly quickly became the most fascinating all over the world. The reason for the success of television is very simple. It appeals to our opthalmic as well as hearing senses. The visual appeal of television is perhaps unparalleled to all(prenominal) mass media. Till now it remains the most popular mass media.With the introduction of World immense Web (www) the internet Stats there were more than 2. 4 billion internet users on June 30, 2012. The internets popularity as mass media is because of the fact that it enables one to access any and any information by Just click of a button. It is also a two way communication medium as it helps interacting face to face by the use of appropriate instruments and internet connection. Thus we can say that both print and electronic media have contributed greatly in the process of mass communication. twain have their respective advantages as well as disadvantages.But to neglect or ignore one for a nonher would not be the ideal way because each form has its own significa nce. The books, for example, cannot be replaced by television, while the attraction of internet and web cannot fully overtake the charm of newspapers and magazines. Moreover people working in different media palm and their livelihoods would be affected if any media suffer a setback. But at the same time one must also be ready to accept the reality that with time it would become difficult for old media to survive in the new digital age.So, for its survival the old media must organize use of new techniques and technologies to upgrade itself and also try to keep intact its genuineness which by no way is an easy task. But still we can try. The production of the e-books, e-newspaper and internet radio are some of the successful efforts to assimilate the old with the ew. The Future of Newspapers Newspapers have been concerned ab proscribed their future for some time now. While the number of adults reading newspapers and the number of papers sold each week are higher than ever before, th e growth of newspaper readership has not unbroken up with the growth of population in this country.Young people, especially, are not turning to newspapers. Young people who seek news for years have turned to television, which has make a superficial Job, for the most part. And now comes along the Internet. The Internet gives us up-to-the minute news the way radio has been ble to do, but the Internet lets you filter out the news you dont care about and only receive the news you do care about. This certainly begs the apparent movement Are the print media dying? University professors and professionals ask the question at their conventions and conferences.But by some definitions, the newspaper is one of the most interactive media around. That paper product Just isnt electronic. You can start reading them at the beginning, gist or end. You can stop anytime you want, and start again when you want. There are indexes to help you Jump around to the spots you want. You can take it almost a nywhere. You dont imply batteries. Thirty years ago the experts were predicting that newspapers as we knew them would be dead in 10 years. Wed all be receiving news from videotext machines (a primitive form of computer).Well, today, the experts are not predicting that newspapers are going to go away, but they will change. Readers will look to both the Internet and print editions of the paper for news. Newspapers have strong brand quotation when it comes to news and readers who want reliable news will go to the media they trust. But print media that go online will not succeed simply by shoveling their old content onto the World Wide Web. To make money they will have to provide value added ads, and original Web content.In actuality, there is a greater direct today for news and information. Those who are trained to reliably gather information from a variety of sources, synthesize or make sense of it, and repackage it for dissemination in a variety of formats will be in great demand . New media, which includes the World Wide Web, is one of the fastest growing and highest paying career fields for the news media. The vast majority of newspapers in the country now have web sites, though most of them are stuck in the paradigm of creating content for their